Google Analytics Conversion Workshop – Mar 30th, 2009
Toronto at eMetrics Marketing Optimization Summit
Whether you’re just getting started with web analytics or a seasoned veteran ready to take your website performance to the next level, this one-day workshop will help you get the most out of your online marketing and increase conversion results using Google Analytics.
Presented [...]
Google Analytics Training in Montreal: Seminars for Success
Do you live in Montreal or on the East Coast of the US? Want to learn more about how to find actionable data in Google Analytics? Then join us for Google Analytics Seminars for Success in Montreal on December 8 and 9.
We’ve been putting on these training events [...]
New Version of Google Analytics
Today Google is releasing a significant update to Google Analytics. I’m not sure if it is officially version 3.0, but the amount of new functionality is extraordinary. Not to mention some nice changes to the interface to clean things up.
This new release includes:
* Motion Charts (a data visualization tool)
* Advanced Segmentation
* [...]
Google Analytics Training: Seminar for Success NYC October 9 + 10
Learn the basics or expand your knowledge of Google Analytics at our acclaimed training series, Google Analytics Seminars for Success. Our in-person Google Analytics training covers everything from basic setup to advanced visitor segmentation to keyword optimization.
Taught by Analytics guru Justin Cutroni, Seminars for Success [...]
One thing that I try to stress in my client work and training is that Google Analytics is a platform. If you understand the framework you can use it to track many different things. E-commerce tracking is one part of Google Analytics that is particularly flexible and can be used many different ways.
There’s a [...]
Thanks to all that attended the inaugural Google Analytics Seminars For Success in San Francisco last month. It was a home run! Many of you who originally signed up for only the first day ended up joining us for day two! We are extremely pleased that we were able to give you a well-rounded presentation [...]
Google Analytics E-Commerce Tracking Pt. 1: How It Works
This post is the first in a series of e-commerce transaction tracking with Google Analytics. Why is e-commerce tracking important? Well, transaction data is a vital piece of information when analyzing online business performance.
Sure, it’s great to measure things like conversion rate, but revenue is much more [...]
I’ve gotten a lot of comments over the weekend about using the new ga.js code with ASP sites. It turns out that the code does not work with nested SP script tags. Also, the new tracking code that GA spits out is not XHTML compliant. These are unrelated issues that are causing a number [...]
Tracking websites that have multiple sub domains may not seem like a complicated thing. In fact, the GA support docs clearly outlines two ways to track sub domains. You can track all sub domains in a single profile or you can track sub domains in separate profiles.
But what if you want more flexibility? What if [...]
Today [10/16] Google announced a number of new features for Google Analytics. I’m really excited about these features because they will greatly improve our ability to understand our site site visitors and what they want to do. You should know that this is a true beta. Google is taking signups for the new features and [...]